Empowering principled investors
We're building the future of halal investing with cutting-edge technology and unwavering commitment to Shariah principles
Our Story
Purefolio was born from a simple observation: Muslim investors face an impossible choice. They can either use compliance tools that tell them what's halal but not what's profitable, or investment services that guide their decisions but ignore Shariah principles.
We knew there had to be a better way. A platform that seamlessly integrates rigorous Shariah compliance with institutional-grade investment analysis. Where faith and finance work together, not against each other.
That's why we created HalalQuant™—our proprietary AI methodology that evaluates investments across 30 different checks, combining traditional Islamic finance principles with modern quantitative analysis. The result? A complete platform that answers all four critical questions: Is it halal? Should I buy? When to enter? How to protect my capital?
Today, Purefolio serves thousands of Muslim investors worldwide, managing insights across 41 stocks and 52 ETFs. But we're just getting started.
Our Mission
To democratize halal investing by providing world-class tools that combine faith and finance
Our Community
Building a global network of principled investors who support each other's financial success
Our Standard
Unwavering commitment to both Shariah compliance and investment excellence
Our Values
Transparency, integrity, and service to the Muslim community guide everything we do
Why Purefolio?
Comprehensive Solution
The only platform that combines Shariah compliance, investment analysis, entry/exit signals, and capital protection in one place.
Proprietary Technology
HalalQuant™ AI brings institutional-grade quantitative analysis to individual Muslim investors for the first time.
Transparent Methodology
Every recommendation is backed by clear data and reasoning. No black boxes, no guesswork.
Risk Management
Advanced capital protection tools help you maximize returns while managing downside risk.
Daily Insights
Morning Dashboard delivers actionable intelligence every day, not just static screening.
Community First
Built by Muslim investors, for Muslim investors. We understand your unique needs and values.
The $3.5 Trillion Opportunity
The global Islamic finance market is projected to reach $3.5 trillion, yet Muslim investors have historically lacked the tools they need to participate fully in ethical wealth creation.
Existing solutions are fragmented: compliance tools without investment guidance, investment services without Shariah considerations, and no one addressing capital protection or timing strategies.
Purefolio bridges this gap by providing the complete investment platform Muslim investors deserve—one that honors both their faith and their financial goals.